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January 29, 2009

Questions?

If you can’t find the answer you are looking for, feel free to ask us!

Who is more onion?
We are a socially and environmentally aware advertising agency and we just opened our gates. You can check out our website at http://www.more-onion.com orĀ  get in touch with us through Twitter and the “the merrier the more” blog.

What do you mean with “socially and environmentally aware”?
Pretty simple. If you do advertising you consider the environmental impact of your doing and you oppose homophobia, sexism and racism. You are aware of the impact your work has on society and you encourage fundamental change. Members of the network are dedicated to their profession and change.

Am I obliged to anything as a member of the network?
No, certainly not. It only gives us and in long term others the possibility to get in touch with you if your expertise is needed for a campaign.

Why do I have to answer so many questions?
Members of the onion network are like partners to us. That’s why we want to know a few things about you. If there’s anything you don’t feel comfortable with answering, just skip it!

What’s the whole thing about onions?
If you’re looking for a simple explanation: just look at the onion as a diagram. You know how it has lots of layers and is complex in structure? Campaigns need to be as well. You may also see the onion as a joke of our copywriter.

We are an advertising agency. Can we join as well?
We appreciate agencies on board but they must go through the same application process. This network does not support greenwashing, any big advertising business or agencies that just do non-profit work aside promoting weapon manufacturers. The focus definitely needs to be on social advertisement.

Where are you from?
More onion is based in Vienna (Austria) which is in Central Europe. We focus on European and International campaigns.